Marketing for bariatric surgery programs.
The 56 tools every practice uses, written in the working words of bariatric and weight loss surgery. Built around the new year and after the holidays, and benefit renewal season.
The rules for bariatric and weight loss surgery
Every piece written for bariatric surgery programs follows these, on top of the rules every practice follows. They are cautious defaults, not legal advice.
Surgery carries risk, and the copy never calls any procedure simple, minor, risk free, painless or permanent, and never promises a result or recovery time. Elective surgery must invite a consultation, not a purchase. Financing and package prices only as supplied. Before and after photos only with written authorization and the state disclaimer. Never state weight lost or timelines as typical, never call surgery easy, and never imply it is the only option. Program accreditation only as supplied. Candidacy is decided by the surgeon.
MedStackPlus writes marketing drafts and checks them against a set of cautious rules. It is not a law firm and not a medical provider, and nothing it writes or checks is legal or medical advice. Health care advertising, texting, privacy and licensing rules differ by state and specialty and change often. Read every draft. Before you publish, send or print it, confirm that each claim, price, license line, offer and statement about care is true and allowed where you practice. Do not enter patient information. In an emergency, call 911. Read the full notice.
The tools every practice uses
56 tools, such as Ad Copy, Benefit Builder, Ad Angles, Offer Builder, Answer the No, Google Profile Posts, What People Search For, Website Check-Up and more. See them all.
Engage
Contact CRM, one inbox, lists, request forms and campaigns. See Engage
Presence
Listings, reviews, local search and local pages. See Presence
How the checks work
What every draft is checked for before you see it. Read how
Questions from bariatric surgery programs
What does MedStackPlus do for bariatric surgery programs?
It gives bariatric surgery programs the shared tools plus rules written for bariatric and weight loss surgery, so a draft about an information seminar uses the right words and stays inside cautious advertising limits. Every draft is for you to read and approve.
Does it know when bariatric and weight loss surgery is busy?
The tools are built around the new year and after the holidays, and benefit renewal season, so posts, reminders and event notes fit the calendar.
What about my license and credentials?
Tools use only the license and credential wording you give them and never invent one. For bariatric and weight loss surgery, a patient may expect to see: state medical license for each physician and provider, board certification only where the physician holds it, and program accreditation where held. Confirm what applies where you practice.
Does it keep patient information out?
The tools are written to keep patient details out of messages, ads and posts, and the product is not designed to hold patient records. Do not enter patient information.
Is it legal or medical advice?
No. It is a marketing tool, not a legal tool and not a medical provider. Read every draft and confirm each claim is true and allowed where you practice.
How do I try it?
Request a demo and a person will walk through the tools for your kind of practice with your practice name in them.
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